Are you ready Australia!? Hardware and Onelove?, the creators of Australia's biggest electronic music festival Stereosonic?, have joined forces with the world's leading live entertainment company Live Nation? to launch a new summer festival!
Don't waste time promoting people in your Event, unless their high profile will support the marketing strategy and there is a story to tell about them. Focus on promoting the story and the characters. Your Audience come to see characters come to life so sell that magic. Promoting your cast…
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